Educated at Robert College, an American school in Istanbul, Eda has been bilingual since the age of 11. She has studied sociology and international relations in Middle East Technical University (METU) in Ankara. She has spent one year at UCLA as an exchange student where she became even more familiar with American culture. She founded istanbulite brand in 2011 and has been meticulously designing the experiences of her clients in Istanbul, Ephesus and Cappadocia ever since. Whenever she can, she makes sure to guide them herself. She has been featured by The Guardian in 2014 and by The Independent in 2015 with her customized private tours and has excellent Tripadvisor reviews. Most of her clients are from the US, UK and Europe with a significant number of repeat clients. Eda has been both a ‘resource’ for YPO events and a private guide for YPO and WPO members many times. In her free time, Eda loves to travel herself, dive, ski, make ceramics, read biographies & memoirs. She is a certified PADI Advanced Diver. Apart from traveling in the US, UK and Europe –which she enjoys a lot-, she has also traveled to Chile, Argentina, Uruguay and Brazil in South America; Mexico and Cuba in Central America, Myanmar, Thailand, Cambodia and Vietnam in Southeast Asia.